Timely circulation of right information crucial during crisis

Sharing the right information in a timely, easily accessible manner is one of the most underestimated elements of a successful strategy. Given the explosion in the sheer volume of information, there’s a pressing need to wade through this information quickly in a world that moves faster and faster every day, such that misinformation is nipped in the bud. In this video, Ajay Vidyasagar, Regional Director – Asia Pacific, YouTube, Google, elaborates on how YouTube makes this possible when it comes to bettering our understanding of the Coronavirus.

Disclaimer: The views expressed in this article are those of the author and do not necessarily reflect the views of ET Edge Insights, its management, or its members

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