Media & Entertainment

Twitter blue launches paid subscription plans in India: What are the benefits?

The blue tick on Twitter is a way for verifying accounts and user identity. “Verification is currently used to establish the authenticity of identities on Twitter. The verified badge helps users discover high-quality sources of information and trust that a legitimate source is authoring the account's Tweets.” Twitter said in an official statement. Twitter executives …

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The Metaverse has evolved way faster in India than any other place, says Rajat Ojha, CEO Gamitronics

  In this episode of InConversation; Queenie Nair of ET Edge Insights speaks to the founder and CEO of Gamitronics,  Rajat Ojha. Rajat discusses the possibilities of India ruling the metaverse space, dealing with the Covid situation, and the changing role of the theme park landscape. He also explains how AR/VR and robotics powers the …

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Cloud-based communications is cheaper than maintaining on-premise communications is not a secret anymore

For the longest time, organizations have been constantly trying to balance and maximize ROI for all stakeholders, including customers. To make things more challenging, more changes in consumer behavior have been spurred by the pandemic. This triggered the sudden adoption of cloud communications and forced enterprises and brands to embrace digital transformation.The fact that cloud-based …

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“Always-On” Audiences Are a Game Changer for Brands During the 2022 Cricket Season

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The year 2022 will most likely determine how brands in India bounce back to achieve or sustain growth in the wake of the pandemic. While macro-economic trends such as rising input costs, supply-chain constraints, and inflationary concerns are already forcing brands to pass on the cost to consumers, brands are also playing catch up with …

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This is the golden age of television with stories from around the world, says Ted Sarandos

Netflix has evolved from its humble beginnings as a DVD-by-mail service focusing on American shores to reinventing and adapting its format for global viewers' enjoyment. Few people remember its first original Norwegian show in 2012, which preceded its award-winning epic series Squid Game. In a recent interview, this is the most exciting time in the …

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