Oracle’s cloud strategy: Customer is everything

While Oracle is constantly innovating to make the cloud better, it is also giving its customers the best experiences possible.

While software player Oracle is constantly innovating to make the cloud better, it is also giving its customers the best experiences possible.

In India, Oracle is taking big leaps in driving its cloud business across technology and applications. It has witnessed increased cloud adoption in the sectors of banking, healthcare, manufacturing, telecom, auto, and the public sector along with startups and the e-commerce space.

“Oracle Cloud Infrastructure (OCI) has witnessed over 100% market growth in H1 FY23 in India. Our cloud unit has grown 100% for three years in a row. Many businesses are moving out of their existing data centers and shifting to OCI,” says Kapil Makhija, Vice President-Technology (Cloud), Oracle India, while speaking with ET Insights.

According to the company, OCI provides tools and architecture to assist enterprises in migrating from on-premises to cloud environments, leveraging automation and built-in security to mitigate cyber threats, and ultimately achieve improved cloud economics.

Making cloud adoption easier

While moving towards cloud has become a well-established option for businesses, it does have some pitfalls or challenges that one may run into. Oracle is working hard to ease these concerns.

For OCI customers, it offers Oracle Cloud Lift Services, where customers get guidance from Oracle’s cloud experts on how they can successfully plan, architect, and manage their cloud migrations on time and within budget.

“This has helped enterprises to move their critical workloads in weeks rather than months,” Makhija says.

The other area is the Oracle Support Rewards program. Under this program, Oracle helps customers accelerate cloud migrations while lowering software license support costs by earning rewards.

“Many CIOs state that they are spending around 70% on operational expenses and the remaining on innovation. We want to help them flip this ratio. With Oracle Support Rewards, customers can make their technology license cost almost zero. Many customers in India have benefitted from it, and we are working with our other customers to help them achieve this. These initiatives are helping our customers,” Makhija says.

Addressing the skill shortage

The shortage of technical expertise in IT staff, particularly in cloud computing, is a real challenge. For CIOs, this challenge is compounded by the priorities of keeping the ‘lights on’ and at the same time finding room for innovation.

Here, Oracle is trying to ease the pain by providing the right set of cloud computing skills.

“Over the last 18 months, we have trained almost 100,000 people in the country at zero cost. We are trying to bridge the skill gap in the industry. Our customers are seeing an advantage here, and it’s another reason why we are seeing OCI adoption increase,” Makhija says.

Oracle has two cloud regions in India, one in Mumbai and the other in Hyderabad. It employs around 45,000 professionals across business, support, and development in the region.

“We want to be recognised as a responsible cloud provider, help our customers gear-up for a cloud-first world and create a futuristic cloud ecosystem in India,” Makhija says.

Disclaimer: The views expressed in this article are those of the author and do not necessarily reflect the views of ET Edge Insights, its management, or its members

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