In light of a rapidly evolving global economy, leaders are looking to uncover new sources of value that can sustain the economic growth model we knew as normal. While a number of factors come into play, such as geography, industry, and technology, gender is a modern imperative that cannot be ignored. For forward looking enterprises, it will be less of a gender divide and more of a gender dividend as they capitalize on the roles women play as economic actors.
Creating a workplace that is inclusive and diverse doesn’t just make good business sense, it’s the right thing to do, and the numbers bear it out. Data clearly demonstrates that organizations with more inclusive environments perform better and have stronger financial results. Talent is a critical ingredient for organizational success, but despite the growing number of qualified women in the workforce, the female talent pool continues to remain underutilized. Clearly, gender data gap is both a cause and a consequence that needs to be addressed. Simply put, new experiences need to be designed and implemented for women.
To fully realize the value of women in the workforce, countries and organizations must go beyond policies that focus on discrimination and develop solid strategies aimed at integrating women at every level. This will require creating a two-pronged business case that bears in mind womankind’s role as both workers and consumers, which will be key to driving economic growth.
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