Digital Shopping
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Business Functions
Digital shopping the new normal? Indian consumers certainly think so
Digital explosion led by the pandemic has inspired several tectonic shifts worldwide. In India, the digital drive was already in…
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Lifestyle
The advantages and challenges of online Jewelry Platforms
Jewelry in India is a traditional family business where two to three generations work together. The business is driven by…
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Business Functions
Engaging customers was key to Myntra’s success during Covid-19 lockdown: CEO Amar Nagaram
Keeping customers engaged and delighted was key to Myntra’s success during the lockdown, the fashion division of e-commerce firm Myntra’s…
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Business Functions
Covid-19 boosted e-commerce, to grow to $200 billion by 2026: DIPP Secy Mohapatra
The Covid-19 pandemic has acted as a shot in the arm of the already growing e-commerce business in india although…
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