Disclaimer: The views expressed in this article are those of the author and do not necessarily reflect the views of the Economic Times – ET Edge Insights, its management, or its members

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Design can be defined in a number of ways: shape, aesthetic, style. But a good design means more than just good looks – it adds new dimension to a space and addresses the problems & user needs, making daily lives comfortable. It is a holistic approach of creating a positive experience for the user.

For Hansgrohe, design isn’t a matter of taste, it’s an attitude. The search for the most intelligent solution is our ultimate goal. Design and function must go hand in hand. This is the only way to create products of excellent quality that inspire and redefine aesthetic standards. Together with the multiple award-winning team at Phoenix Design, we are constantly working on new creations.

There are three words that change how we think, create and produce path-breaking products: Form Follows Function. It is a principle that equates to a revolution. No form and no function can be considered in isolation, both are interdependent. But what makes a product comfortable to use is the design.

Hansgrohe products stand for self-expression. This can be seen in an impressive array of products created over the last 120 years. Our products utterly unique in their philosophy, conception and style, from the timeless to the avant-garde offering unique opportunities for customization, personalization and self-realization. Driving it all is the pursuit of perfection, a process that continues until there is nothing left to add or remove, until the product has become something more than sum of its form and function. This is the perfection that Hansgrohe aspires to in the development, design and production of every single one of its faucets, showers and accessories. We know that excellent design outlasts fast-moving trends and thus creates investment security for our customers. Whether modern, classic, or avantgarde: We offer the right faucets to fit every style.

Disclaimer: The views expressed in this article are those of the author and do not necessarily reflect the views of the Economic Times – ET Edge Insights, its management, or its members

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