Consumer education can drive Online insurance

There are many impediments in online insurance buying like consumers are unaware of risks throughout their life-stages of consumers are unaware of consequences of not paying premiums regularly, to prevent a policy from lapsing, there are many pre-conceived notions about the claims process and the circumstances in which a claim is admissible or non-admissible. 93% of participants from the sample size of 200 insurance fraternity voted in favour of the need to enhance consumer education.

Disclaimer: The views expressed in this article are those of the author and do not necessarily reflect the views of ET Edge Insights, its management, or its members

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